CORE HOMES SOCIAL, DIGITAL, BLOG & EMAIL CAMPAIGN

I concepted, wrote, and co-directed the “At Our Core” campaign across video, email, social, and blog content. Core Homes wanted to expand their reach and refresh their outdated website into something sleek, modern, and clean — while still showing the heart of their small, community-rooted team.

The campaign introduced potential homebuyers to the people behind the builds, emphasizing craftsmanship, transparency, and local connection. The visual and verbal identity carried through every platform, reflecting the company’s modern aesthetic and genuine, close-to-home approach.